Football players are not only athletes, they are also iconic figures that all brands are raving about. Kylian Mbappé is no exception. He thus becomes the new ambassador for the Dior house.
The French player Kylian Mbappé has decidedly found how to squat the media window indefinitely. While he has just qualified France for the 2022 World Cup and has been named for the third time in a row in the ranking of the 10 best footballers of the year for his performances, it is reported that apart from the field, MBappé has a very sharp sense of fashion. So much so that when Dior offered him to become its global ambassador for the house, he couldn’t refuse. The player, who has been on the rise since he was 18, becomes the muse of one of the most prestigious fashion houses at only 22 years old.
It is well known that all the big brands are tearing themselves up for professional athletes to represent them. Generally, footballers or tennis players are chosen by car or watch brands, such as Roger Federer who has represented Rollex for years.
As for Dior, she often has the habit of choosing male muses in the world of cinema: thus, after Jude Law, Robert Pattinson, it was up to Johnny Depp to represent his well-known masculine perfume. This time, it is the star striker of French club Paris Saint-Germain who will therefore lend his image to the creations of Kim Jones, artistic director of the Dior men’s collections, as well as the Sauvage fragrance.
Dior had already signed the official uniforms of PSG players since September 2021, so no wonder the French luxury house decided to appoint one of the stars of the Parisian football club as its ambassador. Especially when digging through the archives, we quickly see that Kylian Mbappé has a keen sense of fashion and that Dior has long been one of his favourite brands.
